Our Story


The Shadowspec brand has become the trusted provider of superior products and first-class support. 

Umbrellas are more than just a provider of shade - they reflect a certain lifestyle.

With over 25 years of experience, we’ve learned there are three things our customers seek in an outdoor umbrella: ease of use, a fine design and resistance to whatever element nature has in store.

Our ability to fuse these needs into one product makes our range of outdoor umbrellas unparalleled to the rest.



Experienced & Informative

Shadowspec brings family and friends together by providing an unparalleled customer experience through innovative, premium quality products, and providing bespoke solutions for your specific shade requirements.

Over the years we have built up our unparalleled product range and reputation on real value - supplying world-leading designs and durable quality that lasts. Our experienced team are here to offer advice for your next shade project.

Meet some of the Team

Craig Maden

Craig Maden

Shade Consultant

Craig is our cheerful, humorous valued expert on all things Umbrellas and is quick to handle enquiries day or night. When not at work, he’s likely to be visiting offspring scattered across the globe and enjoying the local fare…(think Scotland…haggis…distilleries etc).


Regan Boon

Shade Consultant

Regan started working on the factory floor building our umbrellas. He is a fervent advocate for Shadowspec's premium range of umbrellas and is passionate about assisting people with their outdoor shade projects. Outside of work he loves running the local tracks whenever he is not eating (mac and cheese most likely).


Jonathan Blampied

GM / BDM - Global

Jonathan's role involves leading an energetic team. Having been involved in the shade industry since he left school, he has built up considerable knowledge of all sectors that our company operates in including corporates, small-medium businesses and end-users.


Chris Cashmore

Dealer Development

Chris works with our many re-sellers and dealers throughout New Zealand and Australia. If you ever find he’s out of coverage, just leave him a message and ask how the fishing went. He loves bringing family and friends together with shade, and hopes to one day write a book titled The Easy Guide to Installing Umbrellas.


Don Winterburn

BDM - North America

Don has joined the flock at Heron Base from a distinguished career in high-end retail, ornamental art and consulting, with a keen eye for a beautiful space and how to enhance it. Don is looking forward to helping you reach those shade goals.


Shawnee Hill-Henry

Client Support Specialist

Shawnee has 6+ years experience in customer service. You can count on her to assist with your queries as our client support specialist. When Shawnee is not working you can catch her spending time at the beach with her dog and eating fresh seafood straight from the ocean.

Shadowspec has become the trusted umbrella
supplier and umbrella manufacturer with first-class support.